My previous and current managers know me as someone they can depend on to consistently produce high quality output with minimal supervision, whereas my colleagues trust that I can accomplish my responsibilities on time and assist them if need be. I also take pride in being a fast learner and a very organized person, with an optimistic outlook in life.
With this title, I act as:
BRAND JOURNALIST
· Attend and conduct on-site interviews at gala events, summits, press events for assigned markets
· Write and update scripts for gala dinners and luncheons for assigned markets
· Research, invite, confirm ‘Real Estate Personality of the Year’ and ‘PropertyGuru Icon Award’ winners (as approved by Head of Brand & Marketing Services)
· Write original content (news, press releases, and featured stories) to raise awareness about the brand and its events
(Topics of interest include climate action, sustainability, gender equality, women leaders, animal protection, human rights, technology, and innovation)
· Create year-long content strategy for the brand
· Produce talking points for media events (as approved by Head of Brand & Marketing Services)
· Represent brand during external media invites
WEBSITE CONTENT MANAGER (AWARDS&SUMMIT)
· Lead the creation of new pages as needed, with assistance from web designer
· Check overall readability of websites
· Assist in refreshing website design and layout, as dictated by brand guidelines
PODCAST HOST & PRODUCER
· Develop themes and write script relevant to the market, brand, or events
· Direct video editor on format, layout, and flow of every episode
· Serve as podcast host when needed
EDITOR & MENTOR
· Edit materials submitted by contributors and freelancers
· Mentor freelance Editorial Assistant, including proofreading and editing of articles to match inhouse quality
SOCIAL MEDIA MANAGER
· Manage daily activity of social media channels: Twitter, FB, LI, and IG
· Report on performance and analyze causes for growth or decline
· Search trends to increase in channel engagement
AD HOC
· Lead production of annual Whitepaper, including writing, editing, and assisting with layout
· Organize mini-events for event partners, such as film screening
· Host small events, such as press launch and film screening
- · Member of GreenGuru Thailand committee to encourage sustainability at the office
- Wrote and edited new client website content and updates.
- Managed new client content and website launch process.
- Wrote website copy for clients across a range of industries, which requires extensive research on each client’s business strategy, competitive environment and existing marketing communications.
- Wrote blog posts and other articles or marketing content as required.
- Was responsible for ad-hoc copy development requests — working cross team and with the client.
- Wrote blog content for clients from an array of industries.
- Strategically placed SEO keywords in blog contents.
- Developed unique topic and content on keyword given.
- Researched industry trends and updates.
- Sole blog/news writer for client.
- Wrote short, interesting content based on video, article, statistics, and other resources provided by client.
- Researched and downloaded appropriate images for each blog post.
- Uploaded images and blog posts on a weekly basis.
- Full time counterpart of PayPerContent.Net.
- Designated writer for the Israel Chamber of Commerce in the Philippines
- 2nd Place Productivity Rockstar for October 2016
- 9th Place Overall Rockstar for October 2016
- Wrote blog content for clients from an array of industries.
- Strategically placed SEO keywords in blog content.
- Developed unique topic and content on keyword given.
- Researched industry trends and updates.
- What copywriting is and what you need to know to do it effectively
- How to gain a thorough understanding of your audience, competition, products, and your brand’s unique voice
- Copywriting tactics including structure, persuasion, emotion, power words, clarity, and more
- Proven copywriting formulas that remove the guesswork from writing
- The differences between B2B and B2C copywriting and how to craft B2B copywriting most effectively
- How to write headlines that draw people in and get them moving down the rest of the page
- Copywriting tactics for specific types of projects, including landing pages, CTAs, email, social media, videos, and much more
(Note: course summary grabbed from udemy site)
- Studied basic Spanish language.
- Under the College of Mass Communications
- Academic Bronze Medalist (A.Y. 2009-2011)
- Eligibility exam for individuals who want to pursue a career in the Philippine government.